What Percentage Of Revenue Should Be Spent On Marketing?

aspects of marketing

When you own a business, regardless of what industry it is in, a big part of helping to make it grow, while also building a larger customer base is to develop an effective and cost efficient marketing strategy. The type of marketing plan that you develop will certainly depend on your specific type of business as well as your budget. However, it’s important to not spend too much on advertising, but you don’t want to spend too little either. As a business owner, one of your biggest decisions will be…

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Top 5 Easiest Businesses To Start

Are you tired of your regular 9-5 job? Do you need some extra income, but find that a full-time job just isn’t the solution you need? Starting a side business could not only help you achieve your financial goals, but the venture could also grow into a fully-fledged enterprise. If you want something that doesn’t require a large investment or special training, you could choose from the top 5 easiest businesses to start. Consulting Do you have plenty of experience in your occupation? If yes, there are numerous consultation projects…

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7 Ways To Be More Successful In 2017

The New Year is here and it is time to start living up to all those resolutions to grow in both your personal life and your career. From attending motivational speaking for your business success to recognizing the gift in every person that crosses your path, here are 7 ways to be more successful in the New Year… 1. Recognize that the negative people in your office have the potential to make you even better than the people you like. The boss who seems to hate your guts. The guy…

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Financing The Construction Of Your New Office: Why The Stakes Are High

Financing the construction of your new office can be fraught with stress, if minuscule planning were conducted on the get-go. So the first lesson is, never forget to plan. The longer the time you spend on this crucial step, the lesser your headaches will be from now and into the future. To begin, there are all sorts of mortgage schemes for building a new office building and it depends on what you, the business owner have in mind. For example, there is the so-called construction or self-build mortgage. This is…

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Setting Your Marketing Budget

marketing budget

Marketing is an essential element each business has to undertake to remain successful and relevant in the market. Marketing promotes the products of the business by creating awareness concerning the existence of the business. It is also an opportunity for the business to let their customer know of the goods or services available, where to get them and at what price. However, the business has to get value for the money invested in marking activities. The only sure way to ensure value is making your marketing budget within your means….

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